Inrego want to highlight circular IT as a competitive advantage

Sebastian Holmström, works as Sustainability Manager at Inrego.

Inrego wants to change buying behavior and promote circular IT as a competitive advantage.

Laptops, computers, mobile phones, and other IT products can be reused just like cars, boats, or bicycles.

“After 28 years in the industry, we know that a reconditioned product lasts just as long as a new one, so we offer the same warranty as for new products.” says Sebastian Holmström, Sustainability Manager at Inrego.

 “It is important for us to show that there is a difference between reused products that have not been worked properly on and reconditioned products that have been upgraded and are sold with a warranty.”

Sustainability plays a crucial role in being an attractive employer

Sebastian has experienced that the market for reused electronics is thriving since a few years back, for several reasons – not least because of how sustainable business practices strengthen the brand.

“We see that circular IT has become a competitive advantage, where sustainable IT management is crucial to attract young talent to the company. Sustainability plays a crucial role in being an attractive employer, and the demand for reused products has increased significantly for this reason.”

Read more about Inrego here.

Check out Inregos webshop here.

Read our checklist for handling IT equipment sustainably as a company, here.

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